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Virat Kohli is a renowned cricketer who has significantly impacted the game. However, he’s also been building his brand outside of cricket with his successful business ventures. Kohli’s entrepreneurial spirit has led him to invest in various ventures, including fitness, fashion, and technology. In the following sections, we will take a closer look at Kohli’s business ventures and how they are making an impact.
Virat Kohli’s Business Ventures
Wrogn is a clothing brand that Kohli co-owns with Universal Sportsbiz (USPL). The brand was launched in 2014 and had been making waves in the fashion industry. Wrogn has a wide range of apparel, including T-shirts, jeans, jackets, and accessories. The brand is known for its quirky designs and youth-centric appeal.
One8 is a brand that Kohli launched in collaboration with Puma. The brand focuses on fitness and lifestyle products and has a wide range of products, including shoes, clothing, and accessories. One8 is aimed at people who are passionate about fitness and want to live an active lifestyle.
Chisel is a chain of gyms that Kohli launched in collaboration with Chisel Fitness LLC. The gyms offer various fitness programs and facilities, including strength training, cardio, and yoga. Chisel is aimed at people who want to lead a healthy lifestyle and achieve their fitness goals.
Stepathlon is a wellness company that Kohli co-owns with entrepreneur Ravi Krishnan. The company focuses on encouraging people to lead healthy and active lifestyles. Stepathlon organizes virtual marathons and fitness challenges to motivate people to stay fit and healthy.
Impact of Virat Kohli’s Business Ventures
Kohli’s business ventures have had a significant impact on various industries. His ventures have disrupted traditional business models and introduced innovative products and services. Kohli’s brand value has also increased significantly, making him a valuable asset for his business partners.
Building a Brand Beyond Cricket
Kohli’s business ventures have allowed him to build a brand beyond cricket. He’s using his popularity and influence to create successful businesses catering to a wide audience range. Kohli’s brand is not just limited to his performances on the cricket field but extends to his businesses and social media presence.
Virat Kohli is not just a world-class cricketer but also a successful entrepreneur. His business ventures have disrupted traditional business models and introduced innovative products and services. Kohli’s brand value has increased significantly, making him a valuable asset for his business partners. His success in the business world is proof of his entrepreneurial spirit and ability to adapt to different industries.